overview
What is Intercom Fin?
Intercom Fin is an AI agent tool developed by Fin (company) that enables businesses to automate and enhance customer experience across various touchpoints. It learns from a company's existing support content to provide real-time, natural responses across multiple channels. Originally known as Intercom, the company officially rebranded to Fin in May 2026, emphasizing its AI agent as the core business. Shortly after, in June 2026, Salesforce signed an agreement to acquire Fin for approximately $3.6 billion, with the deal anticipated to conclude in the final quarter of Salesforce's fiscal year 2027. Fin is built on large language models, including GPT-4, and leverages proprietary AI models such as Apex 1.0 and Apex Flash, custom-trained on billions of customer experience interactions. It is designed to handle complex customer queries and procedures, offering 24/7 availability and aiming for high resolution rates across its supported channels.
